Analysis of Sunoco Points Transfer to Petro Points

Petro Canada Sign
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One more month still left to transfer the Sunoco Performance Points to Petro Points. So what does it mean for the customer?

First, some basics. Sunoco and Petro Canada are merging in Ontario as part of a deal signed in August, 2010, and while Sunoco has to sell 104 of its Ontario stations, the rest will be converting to the Petro Canada brand.

Both companies announced that beginning Oct, 2010, holders of Sunoco Performance Points can transfer their points to Petro Canada points, at the rate of one to two. That is, if you have 10,000 Sunoco Points, you will get 20,000 Petro Points.

The deadline to convert ends on Dec. 1, 2010, at which point the Sunoco Performance Points system will conclude.

You can however use and earn Sunoco Performance Points until then.

Months Ago, I had done some rough calculations about the pros and cons of each of the major gas station card. Here is that posting titled Analysing Canadian Gas Station Cards.

As you can notice, I had said that spending 2,000 dollars would yield $5.00 in Petro Points while $6.00 in Sunoco.

That it is to say, in simple terms, one would actually lose out in the new deal. However, please note that these analyses were simple math, and did not take into affect the points gathered through using the various brand-linked credit cards and the linkage the gas station companies have with other firms, such as The Bay.

SmartCanadian Posts on Gas Station Cards

Sunoco Performance Points

Petro Points

Shell Canada

Esso Extra Points

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Analysing Canadian Gas Station Cards

The price of gas (petrol) has gone up over the years, but there is nothing we can do about it. If there is at least a small degree of comfort, it is that with strategic use, you could get something back from the gas stations or companies, and this is in the form of the now-favourite points.

The series of essays will consider some of the benefits offered by the gas stations. We will only consider the status in Ontario, and also only the following four majors – Petro-Canada, Shell, Esso and Sunoco.

Obviously, there is one big question: which is the most beneficial card.

In Part 5, we try to get to that, even though it is no easy task.

First, this is NOT a scientific analysis; rather a very basic analysis with some simple and basic presumptions.

The Input Method

I tank about five times a month, each time about 40 litres.

I have also assumed that I pump only regular gas which, again I have assumed, to be a dollar a litre.

Calculation

Let’s say, I have tanked for 2000 dollars and want to know the rough monetary value of having used the various stations.

Petro Points: 10,000 Petro Points. According to their website, 10,000 Petro Points would earn a gas gift certificate to the value of $5.00.

Sunoco: 6000 Sunoco Performance Points. 20,000 Sunoco Points equals $20.00. Based on this, 6000 Points would equal $6.00

Esso: 2000 Esso Extra Points. 1800 Points equals $10.00. Therefore, 2000 Points would equal $11.11

Shell: 80 Air Miles. It is a little bit tough to calculate the value for this, but 175 Air Miles can get a $20.00 fuel certificate. Therefore, 80 Miles would have a value of just over $9.00

So, a rough translation of the value of the various cards would mean the following:

$2000.00 spent=$5.00 @ Petro Points, $ 6.00 @ Sunoco, $11.11 @ Esso and $9.14 @ Shell.

Again, I wish to stress this is a very simple calculation, and one might be able to get more out of the cards by being a strategist – for example, linking HBC to the various cards would bring more points. But that is for another day.

Sunoco Performance Points — A Gas Card With Rewards – 4

The price of gas (petrol) has gone up over the years, but there is nothing we can do about it. If there is at least a small degree of comfort, it is that with strategic use, you could get something back from the gas stations or companies, and this is in the form of the now-favourite points.

The series of essays will consider some of the benefits offered by the gas stations. We will only consider the status in Ontario, and also only the following four majors – Petro-Canada, Shell, Esso and Sunoco.

In Part 4, we analyse some of the benefits of using the Sunoco gas station.

Benefits come primarily through two types of cards – Sunoco Performance Points and the HBC Credit Card or HBC MasterCard.

Both are free.

Sunoco Performance Points Card

Points are awarded for the following:

Ultra 94 fuel: 20 points/litre

Sunoco 91 fuel: 5 points/litre

Sunoco 89 fuel: 5 points/litre

Sunoco 87 (regular) fuel: up to 3 points (you will have had purchased 100 or more litres of regular fuel during the previous month to receive 3 points; otherwise, you get one point/litre)

Gold diesel: 10 points/litre

Regular diesel: up to 3 points/litre (same rules as Sunoco regular fuel apply in terms of the number of points awarded)

Eco-wash/Eco-bright/Eco-brilliant car-washes: 30 points/dollar

Eco-wash/eco-clean: 20 points/dollar

In-store merchandise: 20 points/dollar

Rewards:

20,000 Performance Points= $ 20.00 Sunoco gift card (to be used to purchase fuel, car-wash or in-store merchandise)

Partnership Programs

If you have HBC Credit Card or HBC MasterCard, link your Sunoco Performance Points account and receive 50 HBC Points for every dollar spent.

To know more about the program, or to apply, go to the Sunoco Loyalty Programs Website.

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